Easyhaler training course & 1^st Half Year Sales Summary Conference

This event was held in Yantai, Shandong Province, from August 11 to 13, 2011.

The conference received an audience of over 50 people. Of these, 20 were customers from Anhui, Zhejiang, Jiangsu, Hunan and Shandong provinces. Pioneer's sales and marketing managers from various provinces also participated in the meeting. Pioneer's president - Mr Li Xinzhou - gave the opening speech and vice-president Mr Shi Gang hosted the conference.

Ms Paula Rytilä - global medical director of Orion Pharma from Finland - gave an elaborate presentation introducing the characteristics of Asthma and COPD, followed by the advantages and usage instructions of Easyhaler products.  She also had a Q&A session with the audience during the meeting. Mr Li Lifeng - Product Manager of Pioneer - then gave an introduction to the domestic market situation of asthma drugs and the related regulations regarding product promotion and advertisement.

During the following two days, sales managers, product manager and customers exchanged their opinions on the market potential for Easyhaler. In brief, participants showed strong interest in Easyhaler and they were quite optimistic about its market potential in the near future.